Born from a real need. Grew on the ground.
A psychologist who came home late and still spent hours giving feedback to parents. A tutor who stayed up until dawn preparing worksheets. Then, as a padel player, I felt the same gap — I'd leave the court with no idea what to improve. I tried the same solution on court. That's where it all grew.
Our Story
- 2024
The problem we couldn't ignore
Quality feedback didn't scale: hours on the phone explaining each session to every parent, nights preparing worksheets. Always one-to-one, always late.
- 2024
The first prototype
Automate feedback without losing personalisation. Validated with real professionals across different fields.
- 2025
It grew with those who teach
600 students, 25,000 feedbacks and 6,000 reports later, the engine was proven on the ground.
- 2025
As a player, I felt the same gap
On the padel court, I'd leave with no idea what to train. I decided to point the same feedback engine at the court.
- 2026
All-in on padel
From there it all grew. FeedXBoost became the growth engine for padel — for clubs, coaches and players.
Students with feedback
Feedbacks generated
Reports delivered
Who We Are
We're Portuguese educators and technologists — and padel players.
We know the challenges because we live them: prepping a session, giving feedback to 20 parents, managing the week. And leaving the court with no idea what to train next.
We built FeedXBoost because we needed it.
On the ground
We know the problem because we live it — in the classroom and on court.
AI with purpose
AI applied to solve real problems, not create new ones.
Design
Interfaces for people with little time and many players.
Our Vision
We believe structured feedback changes the game. When a player knows exactly what to improve, they progress. When a club sees each player's journey, it grows.
Better journeys, better players, stronger clubs. That's the engine — no exaggerated promises, no magic. Just solid work, real data and AI in service of those who play and those who coach.